NAJ News

Parify to Light Up the Benevolent Society Ball

11 Nov 2021

Parify group logo new 

Dig out those dresses, dust off those black ties and polish those diamonds; it's finally time to come together again for a night of celebration. The Benevolent Society Christmas Ball is back and ready to welcome you all to what promises to be a memorable evening of fun and frivolities.

As overall sponsor of the Ball, the Parify Group, famous for providing commercial and industrial lighting solutions to UK jewellers, is delighted to illuminate such an event and worthy cause. 

Parify Group Director, Scot Walker, said, 

"We're excited to be sponsoring the Benevolent Society Ball featuring the NAJ Chair's Award. The Benevolent Society as a Charity does such fantastic work to help people get into the trade, no matter their background, and provides bursaries for education and associated programmes. There is also support for people who have fallen on hard times who once worked in the jewellery sector.

"At Parify, a lot of our time is spent helping customers get ready for the future, with more sustainable and energy efficient lighting solutions, website and e-commerce production and in-store display options to appeal to new and existing customers."

Lighting up the Jewellery Trade

About the Sponsor

The Parify Group Ltd has many facets to its portfolio – Lighting, Retail Design and E-Commerce. Best known for being the industry standard of jewellery focused lighting the Parify Group are experts in their craft.

Continually pushing the boundaries of technology and bespoke manufacture, the group have the technological and engineering capability to design and create unique, ground-breaking lighting solutions with low environmental impact.

They understand the need for businesses to take advantage of new lighting developments that will directly improve bottom line figures through improved sales and reduced costs.

Parify to Light Up the Benevolent Society Ball

About the Benevolent Society Ball

Returning to The Grand Hotel Birmingham, the Ball will be held at the same venue that played host to the first Jewellers' Ball in 1933, attended by royal guest George V. 

In the very same ballroom as the first Ball, just 200 trade guests will be treated to an evening full of entertainment and enjoyment. Like recent history, the Ball aims to raise significant funds for the Benevolent Society, which provides a range of accessible funds for the jewellery community.

View Parify Lighting

View The Benevolent Society Ball

Source: The Parify Group