WJ Shaw Jewellers Yorkshire Rose Collection Launch 1st August 2025
21 Jul 2025
WJ Shaw Jewellers is a second generation family business, originating in Barnsley South Yorkshire in 1988.
Husband and wife team Willliam and Julia both trained as working jewellers before setting up their own workshop at home, specialising in bespoke commissions and jewellery repairs. It took over a decade to open their little shop with on-site workshop in Dodworth near Barnsley in 1999, but this move proved quickly successful leading to subsequent expansions in both the premises and the team. Daughter Heather came on board as Manager in 2005 and together they have established a successful independent business which still resonates strongly with the local community, and embodies the same values which have always driven William and Julia: honesty, quality and the pursuit of perfection in their work.
As the business moves formally into it’s second generation, the original pillars of bespoke design with manufacture and repair work coexist harmoniously alongside the retail showroom and online store, and the Shaw family trio works with a brilliant team of three talented working jewellers and three dedicated sales personnel who also look after social media, online sales and VM.
To celebrate all the years of growth, dedication and hard work, this year the WJ Shaw brand will celebrate it’s first official Collection Launch: a version of the classic Yorkshire Rose design. These pieces originate from one of William and Julia’s earliest hand carved wax model creations, and have proved a very popular design with their customers over the years. The collection has never been formalised before, but will now be seen for the first time represented in a variety of precious metals and product types, all fully hand-made in their Dodworth workshop. Personalisation is a key feature, and the design can be made to order with customisations such as precious stones and engraving.
Each Yorkshire Rose will by hallmarked by Sheffield Assay Office and therefore proudly carry the Yorkshire Rose mark. To support the new collection, pendant chains and bracelets have been made by Curteis, and each piece will be accompanied by a bespoke WJ Yorkshire Rose box created by Dahlinger.
The WJ Team have had lots of fun with the project, organising product and model shoots, and in creating a special logo and promotional materials. The goal has been to ensure a complete presentation for these products to the highest standards as a reflection for the love and respect everyone has for William and Julia.
The collection with formally launch in-store and online on Yorkshire Day Friday 1st August with an exclusive invitation only event day and gift bags for attendees. The event also marks the launch of a Charity Raffle from which all proceeds will go to local charities close to William and Julia’s hearts: Barnsley Hospice and Barnsley RSPCA.
A white gold and diamond Yorkshire Rose necklace is the first prize, symbolising that the WJ Yorkshire Rose piece is part of the brand’s ongoing connection with and commitment to supporting their local community.
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Source: WJ Shaw Jewellers