Bradley's Jewellers Commits to Local Charity with Jewellery Donations During Baby Loss Awareness Week

10 Oct 2022

Independent jewellery business Bradley’s Jewellers York is recognising the importance of Baby Loss Awareness Week (9-15 October 2022) by sponsoring Olivia’s Dream Charity Ball and donating special fine jewellery designs for its upcoming raffle.

Taking place on Saturday, November 19, at York Racecourse, Olivia’s Dream Charity Ball raises vital funds for the York & Scarborough Hospitals Charity, as well as the dedicated Bereavement Suite at York Hospital Maternity Ward.

Bradley’s Jewellers York is supporting the event through fine jewellery donations, including a one-carat laboratory-grown diamond solitaire ring in platinum from The York Rose Collection (RRP £5,500), which will feature as one of the raffle prizes. On the night, Kay Bradley will also present every mother who has suffered baby loss with a silver Twinkle Toes charm bracelet (RRP £50) as a symbol of remembrance and hope. All will be invited to visit Bradley’s Jewellers on Low Petergate to have their bracelet engraved with a special name or date in their baby’s memory.

Kay Bradley, the owner of Bradley’s Jewellers York, says,

“Twinkle Toes is one of my most personal collections to date as it is inspired by my son Rupert and his medical needs. I created the Twinkle Toes charm as a not-for-profit piece to inspire mums, dads and caregivers, and I hope its sentiment resonates with the attendees at Olivia’s Charity Ball. Overall, I just want to give something back to all the parents who’ve suffered such terrible loss and support a cause that is important for the local community.”

Olivia’s Dream Charity Ball was created by Donna and Matthew Bailey in memory of their daughter Olivia Tina Bailey, who passed away in June 2022. Their experience at York Hospital inspired the pair to establish the charity and give back to others who are in similar situations. The couple had previously established a relationship with Bradley’s Jewellers York through the purchase of an engagement ring, which was engraved with Olivia’s name in her memory.

Donna Bailey comments,

“Matthew and I were overjoyed when Kay offered to sponsor Olivia’s Dream Charity Ball. It was already a special moment, as we were choosing an engagement ring, which Kay beautifully engraved with our daughter’s name. Kay has such attention to detail and really does take the very best care of her customers. It’s incredible to be working with Bradley’s, a local, family business, and her generosity will help us to raise awareness of baby loss and hopefully raise lots of money for Bereavement Suite at York Hospital.”

The event will present an opportunity for Bradley’s Jewellers York to formally launch its Twinkle Toes collection and spotlight its growing fine jewellery offering, The York Rose Collection, which includes natural and laboratory-grown diamond designs.

Bradley’s Jewellers York has close ties to local charities and is an active participant in community events across York and the surrounding areas. In September, the business supported York & Scarborough Hospitals Charity and the York and Scarborough Teaching Hospitals NHS Foundation Trust by donating jewellery for its annual Celebration of Achievement Awards, held at York Racecourse. Kay pledged a Rainbow Hope locket and four Rainbow Hope pin badges to support patient care.

Kay Bradley adds,

“Baby Loss Awareness Week is an important time to reflect on the grief and loneliness that can come with the loss of a child. Its Alliance Members, like the Miscarriage Association, do vital work in providing support and advice. Sponsoring Olivia’s Dream Charity Ball is our small way of giving back to a much larger network that helps grieving families.”

The deadline to purchase tickets for Olivia’s Dream Charity Ball is October 30, 2022. More information can be found here: oliviasdreamcharityball.co.uk

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Source: Bradley's Jewellers